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New Marketing Director

07-Apr-2014 New Marketing Director

Corona, California, August 1, 2011 – Pacific Southwest Instruments (PSI), a leader in aircraft instrument and avionics repair, is pleased to announce that Steve Williams has joined their team at its company headquarters located in Corona, California.

Steve joins PSI as its Director of Marketing & Business Development with a focus on further building the PSI brand and developing and deploying key business strategies to further enhance the products and services offered by PSI.

“Steve brings a wealth of knowledge with 20-years of combined experience in sales and marketing with an emphasis in avionics,” said Ray McDonald, Vice President of Sales/Customer Service.  “He will be a key member of our executive team promoting our impeccable services and quality assurance to wider audiences in the industry as we grow as a company.”

Steve’s career began early on in retail sales with his passion for aviation leading him to a sales and marketing position where he managed and oversaw daily operations of a retail aviation establishment in Palo Alto, California.  In 2004, Steve relocated further north and joined TGH Aviation (The Gyro House) in Auburn, California as a sales associate and within his 7-years at TGH, he moved up in the ranks to senior level management overseeing all aspects of sales and marketing.    

“We are very excited to have Steve as an asset to our team and we look forward to the contribution his expertise will bring in this new position.” said Jim Joubert, CEO.  “We are confident that Steve will thrive in this new role and his knowledge and leadership skills will allow us to continue achieving high levels of success in the market.” 

“In my previous role, I had the pleasure of often working with the team at PSI and always admired PSI for being a top aircraft component repair facility known industry wide for their reliability and vast inventory availability,” said Steve Williams. “I have always been impressed with PSI’s leadership and total commitment to quality and the overall customer experience.  It’s going to be an exciting journey and I look forward to making a big impact in my new role with PSI.”    

About PSI

Pacific Southwest Instruments (PSI) is a FAA / EASA approved Repair Station, with Instrument Class I, II, III, IV, Radio Class I, II, III and Accessory Class III ratings. Inventory availability and outstanding customer support have made PSI one of the largest aircraft instrument repair stations in North America by providing aircraft instrument overhaul, sales and service with an extensive exchange inventory. Airframe capabilities extend from general aviation to air transport aviation along with numerous business / corporate and rotor-wing capabilities.


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